Service design : from insight to implementation / Andrew Polaine; Lavrans Løvlie; Ben Reason
By: Polaine, Andrew
Contributor(s): Løvlie, Lavrans -- author | Reason, Ben -- author | Thackara, John -- foreword-er
Material type:
TextLanguage: English Publisher: Brooklyn, New York : Rosenfeld Media, ©2013Description: xiv, 202 p. : col. ill. ; 23 cmISBN: 9781933820330Subject(s): Customer services | Business planning -- Social aspects | Industries -- Social aspectsDDC classification: 729 POL
Contents:
Insurance is a service, not a product --
The nature of service design --
Understanding people and relationships --
Turning research into insight and action --
Describing the service ecology --
Developing the service proposition --
Prototyping service experiences --
Measuring services --
The challenges for facing service design.
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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WeSchool, Bangalore | 729 POL (Browse shelf) | Available | B014140 |
Insurance is a service, not a product --
The nature of service design --
Understanding people and relationships --
Turning research into insight and action --
Describing the service ecology --
Developing the service proposition --
Prototyping service experiences --
Measuring services --
The challenges for facing service design.
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