Value Merchants : Demonstrating and Documenting Superior Value in Business Markets

By: Kumar, Nirmalya
Contributor(s): Anderson, James C
Material type: TextTextPublisher: Boston Harvard Business Review Press ISBN: 9781422103357Subject(s): Industrial MarketingDDC classification: 658.804
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Item type Current location Call number Status Date due Barcode
Books Books WeSchool, Bangalore
658.804 AND (Browse shelf) Available B007961

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