Manimala, Mathew J.

Entrepreneurial policies and strategies : the innovator's choice / Mathew J Manimala - New Delhi : Sage Publications, 1999. - 346 p. ; 23 cm. - OBS for social transformation. .

New Venture Policies and Strategies Relevance and SignificanceMethodologyThe Pioneering-Innovative Entrepreneurial VenturePI Entrepreneurship Situational Determinants versus Strategic ChoicePolicies, Strategies and HeuristicsNew Venture Strategies High and Low PI GroupsEntrepreneurial OrientationsEntrepreneurial Innovation The Empirical Concept and its Linkages with HeuristicsEntrepreneurial SubtypesConclusion

9780761993278


Entrepreneurship.
New business enterprises -- Management.

658.421 MAN
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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