Siegel, Eric.
Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel. - Hoboken, New Jersey : Wiley, 2016. - xxxi, 332 p. : ill. ; 23 cm.
9788126559770 (pbk.)
Business & Economics Consumer Behavior.
Econometrics.
Marketing General.
Comportement humain.
Data Mining.
Economic forecasting.
Human behavior.
303.49 SIE
Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel. - Hoboken, New Jersey : Wiley, 2016. - xxxi, 332 p. : ill. ; 23 cm.
9788126559770 (pbk.)
Business & Economics Consumer Behavior.
Econometrics.
Marketing General.
Comportement humain.
Data Mining.
Economic forecasting.
Human behavior.
303.49 SIE
