Siegel, Eric.
Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel. - New Delhi : Wiley, 2013. - Xvii, 302 p. ; 22 cm.
Includes index.
Contents: Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.
9788126547999 (pbk.)
Social sciences--Forecasting.
Economic forecasting.
Prediction (Psychology).
Social prediction.
Human behavior.
303.49 SIE
Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel. - New Delhi : Wiley, 2013. - Xvii, 302 p. ; 22 cm.
Includes index.
Contents: Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.
9788126547999 (pbk.)
Social sciences--Forecasting.
Economic forecasting.
Prediction (Psychology).
Social prediction.
Human behavior.
303.49 SIE
