000 00921nam a2200193Ia 4500
008 150605s2013 xx 000 0 und d
020 _a9788126547999 (pbk.)
041 _aeng.
082 _a303.49 SIE
100 _aSiegel, Eric.
245 _aPredictive analytics :
_bthe power to predict who will click, buy, lie, or die /
_cEric Siegel.
260 _aNew Delhi :
_bWiley,
_c2013.
300 _aXvii, 302 p. ;
_c22 cm.
365 _e427/26/02/2015
500 _aIncludes index.
505 _aContents: Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.
650 _aSocial sciences--Forecasting.
_aEconomic forecasting.
_aPrediction (Psychology).
_aSocial prediction.
_aHuman behavior.
942 _c1
999 _c12980
_d12980