TY  - BOOK
AU  - Siegel, Eric.
TI  - Predictive analytics : : the power to predict who will click, buy, lie, or die 
SN  - 9788126547999 (pbk.)
U1  - 303.49 SIE 
PY  - 2013///
CY  - New Delhi
PB  - Wiley
KW  - Social sciences--Forecasting
KW  - Economic forecasting.
KW  - Prediction (Psychology)
KW  - Social prediction
KW  - Human behavior
N1  - Includes index; Contents: Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.


ER  -